Sunday, 31 July 2016

Homelessness posters

I looked up some examples of pre-existing ads and posters highlighting homelessness.


The main aesthetic in showing homelessness is grungy, brown, blue and green, couples with concrete, cardboard, and rust textures. The areas shown are poorer areas with broken glass and graffiti. This is all done to provoke pity and evoke sympathy. Another common element is juxtaposition (the baby face, dishes, floor plan) to show how things should be verses how they are.

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